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Store Power

A few offline stores went bankrupt blaming their loss on online sales while few sectors in offline stores have seen a slight rise in sales compared to last year owing to increased consumer confidence in retail stores when government had a shutdown or the holiday season that just went. Is it that the job of offline stores have become stagnant due to e commerce or they could not keep up to the changing business environment? Many offline stores now have gone online to sell their product acknowledging that online sales will have larger share than offline. Shops which in time couldn’t adjust to new environment are shutting down giving e commerce a bad face but is it really their fault?

(with inputs from Apra Sharma)

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