Its not just Google that is quantifying everything you do – pretty much every website is tracking you in some shape or form. Here’s what you need to know, and also a way to keep the trackers at bay.
These trackers are intended to allow websites to tailor their experience to each user. This way, you’ll see more relevant ads, and your individual preferences will be remembered. While many people appreciate these benefits, others do not believe the trade-off with their privacy is worth it.
If you are a privacy-oriented person and want to take action, the infographic gives you step-by-step instructions on how to change your browser preferences on a number of devices to avoid such extensive tracking.